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Zalando is Europe's largest fashion platform. Everyone has heard of the originally German fashion giant. What is perhaps less well known is that Zalando is also a (closed) Marketplace. Through its partner programme, Zalando allows external sellers to add their products to its range. Zalando has around 560 million monthly visitors spread over 28 countries, so as a brand or retailer operating within the fashion industry, you don't want to get left behind. With the virtual stock functionality in TableTop, you can easily determine which products are or are not visible on Zalando. This way, you only promote products that are profitable in terms of margin.

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